Harlow & Pike — Intake & Callbacks
Everyone who tried to reach the firm and wasn't helped live, and whether we called them back. Data last refreshed Mon Sep 28 2026 21:00:29 GMT+0000 (Coordinated Universal Time).
624
people needed a callback
9.86h
median time to callback
40
called back within 1 hour
Callback performance by channel
| Channel | Needed callback | % called back | Median hrs | % converted |
|---|
| After-hours answering | 209 | 60.3% | 12.62 | 4.8% |
| Web form | 204 | 92.2% | 8.65 | 6.9% |
| Google Ads | 78 | 29.5% | 2.69 | 2.6% |
| Billboard | 61 | 13.1% | 8.46 | 4.9% |
| Billboard (front desk) | 44 | 15.9% | 14.40 | 0.0% |
| Organic | 28 | 35.7% | 1.94 | 0.0% |
How quickly people were called back
| Response time | People | Share |
|---|
| 0-1h | 40 | 6.4% |
| 1-4h | 73 | 11.7% |
| 4-24h | 206 | 33.0% |
| >24h | 43 | 6.9% |
| never | 262 | 42.0% |
Conversion vs. callback speed
| Speed | People | Signed | % converted |
|---|
| Called back <= 1h | 40 | 4 | 10.0% |
| Called back 1-24h | 279 | 17 | 6.1% |
| Called back > 24h | 43 | 3 | 7.0% |
| Never called back | 262 | 5 | 1.9% |
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